
Smiling Star Singapore Pte Ltd
Unique Selling Points
Become part of Smiling Star, a leading name in Singapore early childhood education with over 20 years of success.
Whether you're looking to start a preschool or enhance your existing centre, we offer flexible options to suit your needs.
Franchise Opportunity
Benefit from a well-established, bilingual curriculum that nurtures children’s growth through our 3E method.
As a franchisee, you’ll receive comprehensive support, including marketing, operations, and a powerful school management system.
License Our Preschool Solution! Already running a centre?
You can still license our award-winning model and complete preschool solution, which includes everything from teaching resources to school management software, designed to elevate your educational standards and business efficiency.
Low-Cost, High Returns
With affordable packages, Smiling Star makes it easy to start or grow your preschool business with confidence.
Overview
WHERE STARS ARE BORN !
Smiling Star is a trusted and established preschool brand dedicated to nurturing confident, happy, and well-rounded children through an experiential and holistic approach to early childhood education. Founded in 2001, Smiling Star has grown into a leading name in the preschool industry, recognized for its commitment to high-quality education, innovative curriculum, and strong core values of passion, integrity, professionalism, teamwork, and positive thinking.
With over two decades of experience, Smiling Star is proud to be recognized by Singapore’s Ministry of Education (MOE) and Early Childhood Development Agency (ECDA) and to have earned multiple industry accolades. The Smiling Star curriculum is designed to engage young minds through the “3Es” — Explore, Engage, Experience — fostering a lifelong love for learning and equipping children with essential skills for future success.
Smiling Star offers a comprehensive preschool solution and franchise opportunity supported by centralized marketing, robust school management systems, staff training, and operational guidance. Our proven business model empowers partners to deliver consistent quality while creating meaningful impact in their communities.
As we continue to expand regionally, Smiling Star welcomes passionate partners who share our vision of shaping the future generation with heart and purpose.
Franchise Information
Website | www.smilingstar.com.sg |
Year of Incorporation | 2011 |
Country of Incorporation | Singapore |

Brand Name Smiling Star
Franchise / License Status Franchisor
Country of Origin Singapore
Description Smiling Star is a trusted and established preschool brand dedicated to nurturing confident, happy, and well-rounded children through an experiential and holistic approach to early childhood education. Founded in 2001, Smiling Star has grown into a leading name in the preschool industry, recognized for its commitment to high-quality education, innovative curriculum, and strong core values of passion, integrity, professionalism, teamwork, and positive thinking.
With over two decades of experience, Smiling Star is proud to be recognized by Singapore’s Ministry of Education (MOE) and Early Childhood Development Agency (ECDA) and to have earned multiple industry accolades. The Smiling Star curriculum is designed to engage young minds through the “3Es” — Explore, Engage, Experience — fostering a lifelong love for learning and equipping children with essential skills for future success.
Smiling Star offers a comprehensive preschool solution and franchise opportunity supported by centralized marketing, robust school management systems, staff training, and operational guidance. Our proven business model empowers partners to deliver consistent quality while creating meaningful impact in their communities.
As we continue to expand regionally, Smiling Star welcomes passionate partners who share our vision of shaping the future generation with heart and purpose.

Award Name Singapore Brand Award 2012/2013
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Award Name Asia Pacific Award 2012
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Award Name Top Business Achiever Award 2016
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Award Name Spirit Of Enterprise 2016
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Award Name SME 500 Award Winner 2023
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