WSQ Courses: Training and Certification

The Workforce Skills Qualifications (WSQ) is a national credentialing system developed by SkillsFuture Singapore. It aims to assess, develop, train, and certify skills and competencies for the workforce. Franchising and Licensing Association (Singapore) is an Approved Training Organisation by SkillsFuture Singapore that offers 4 industry specific franchise courses designed to enhance your skills and boost your career. Explore our courses below to find the right fit for your professional development.

For Franchisors

Essentials of Franchise Management (EFM: TGS-2018503170)

Embark on your journey to franchise success by learning and exchanging practical examples, and ideas. Identify key success factors and franchisability criteria, analyse different franchising models, evaluate financial considerations, and determine franchise obligations and legal regulations. Develop comprehensive operational plans, design consistent corporate branding, formulate an audit framework, and integrate a robust marketing kit. Investigate potential franchisees and gain insider tips from experienced franchisors. This franchise management course is essential for anyone serious about excelling in the franchising industry.

Duration: 3 Days Classroom Training

Strategic Branding & Marketing for Successful Franchising (SBMF: TGS-2022016161)

Enhance your branding strategies to maximise intellectual property development and harness branding for accelerated growth. This course provides practical insights, backed by theory and illustrated through case studies and interactive activities. Designed for both franchisors and franchisees, it equips you with essential tools and skills to leverage branding and marketing effectively for franchise success. Learn how franchise business development can be bolstered through strategic branding efforts.

Duration: 3 Days Classroom Training

Franchise Operational Plan & Performance Management (FOPPM: TGS-2022016364)

Standard Operating Procedures (SOPs) are crucial for organisations to ensure productivity and effective operations. They provide policies, processes, and standards that reduce errors, enhance efficiency, and boost profitability. SOPs also promote a safe work environment and offer guidelines for problem-solving. For franchise owners, well-documented SOPs are invaluable tools shared by successful franchisors. They encapsulate years of R&D and experience, enabling franchisees to run their businesses more effectively and achieve success. This course focuses on the operational side, often referred to as franchise ops, to ensure smooth and consistent functioning across all franchises.

Duration: 3 Days Classroom Training

Assess your readiness to franchise your brand with our Franchise Diagnostic Assessment Tool.

For Franchisees

Franchise and Business Ownership (FBO: TGS-2021007947)

Discover the advantages of franchising a business and gain insights to become a savvy and profitable franchisee. Understand critical financial, legal, and operational considerations, and grasp the roles of both franchisors and franchisees in building a successful long-term partnership. This course, akin to a franchise management course for franchisees, offers invaluable knowledge to ensure you thrive in your business endeavours.

Duration: 3 Days Synchronous E-Training

Enrol Today!

Take your career to the next level with our comprehensive training and certification programmes. 

Whether you're looking to enhance your skills in franchise management with our Essentials of Franchise Management course, refine your branding strategies in Strategic Branding & Marketing for Successful Franchising, or establish robust operational plans with Franchise Operational Plan & Performance Management, we have the tools and expertise to support your journey to franchise success – learn how franchise business development and effective franchise ops can significantly enhance your success rate.

For prospective franchisees, our Franchise and Business Ownership course equips you with essential insights to thrive in the franchising world.

Get started today by assessing your brand's readiness with our Franchise Readiness Assessment tool and unlock your potential in the dynamic world of franchising.