70% Funding* | WSQ Essentials of Franchise Management (EFM) Course

Franchising is a powerful growth strategy that can help you scale your brand and reach new markets. But before you dive in, it's important to understand the ins and outs of franchising. That's where our Essentials of Franchise Management (EFM) - Franchise 101 course comes in!

This comprehensive course is designed to give you the knowledge and tools you need to succeed as a franchisor. Whether you're just starting out or you're an existing franchisor looking to refine your approach, our course will cover everything from franchise development and legal compliance to marketing and operations.

  • Identify franchise success factors & franchisability criteria for business expansion
  • Analyze different franchising models & structures to determine suitable format for franchise plan
  • Evaluate financial considerations, franchise fees & pricing structure to be required of franchisee
  • Determine franchise obligations, applicable legal regulations & code of conduct to formulate franchise agreement
  • Develop operational plans & standard operating procedures to be included in the franchise manual & training to set up franchise
  • Design franchise corporate image & branding requirements to be replicated & observed by franchisee
  • Formulate franchise audit framework to monitor key performance indicators & provide recommendations for improvement
  • Synthesise franchise essentials to integrate the franchise marketing kit, communication plans & guidelines that communicate the roles & responsibilities
  • Investigate the background of franchisees for franchise recruitment
  • Get insider tips from experienced franchisors

Training Venue
Lifelong Learning Institute @ Paya Lebar


For Company sponsored participants, please Click Here to register 

For Self-Sponsored individuals, please Click Here to register