Hooga International Pte Ltd
Unique Selling Points
1. All-Time & Seasonal Products
We offer a wide range of bedding, bath essentials, home & body fragrances, home decor, children’s and pet's products, as well as other home furnishings in diverse styles and designs.
2. In-House Design Team & Localisation for Markets
Each product is thoughtfully designed by our team of in-house designers, and we have localised specifications for bedding, bath, home & body fragrances products to suit different markets.
3. Strong Manufacturing & In-House Quality Assurance Expertise
With over 50 years of expertise from our parent company in home textile manufacturing, our products are meticulously crafted in our own factories or through trusted global partners. In addition, we have in-house lab capabilities to conduct rigorous product quality checks.
4. High-Quality Products at Great Value and Low MOQ
We strive to make HOOGA accessible to all, offering high-quality products at great value. With the chain’s economies of scale, franchisees can access to a wide range of products with low MOQ per SKU.
5. In-House Store Design Team to Curate Customized Store Look-and-Feel
Our in-house store design team carefully designs each store, giving every location and store façade a unique character while preserving HOOGA’s cohesive brand identity.
Overview
Founded in 2018 in Singapore, HOOGA is a thoughtfully curated home lifestyle brand offering affordable aesthetic designer home furnishings inspired by the renowned Danish hygge (pronounced hoo-ga) lifestyle and Scandinavian design.
We are currently present in Singapore, Malaysia, Thailand, Cambodia and the UAE and we are looking to open in Bahrain within 2025, bringing our total number of stores to 35.
We operate in 2 main store formats - a full concept store or a Scents-only store.
You may read more about us on our website at https://findinghooga.com.sg/
Franchise Information
| Website | https://findinghooga.com.sg/ |
| Year of Incorporation | 2018 |
| Country of Incorporation | Singapore |
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Brand Name HOOGA
Franchise / License Status Franchisor
Country of Origin Singapore
Description Founded in 2018 in Singapore, HOOGA is a thoughtfully curated home lifestyle brand offering affordable aesthetic designer home furnishings inspired by the renowned Danish hygge (pronounced hoo-ga) lifestyle and Scandinavian design.