Mom's Touch & Company
Unique Selling Points
- No.1 Category Leadership & Unrivaled Brand Power: As South Korea’s No.1 QSR brand, Mom’s Touch enjoys immense brand loyalty across families and young professionals with its timeless, chicken-centered comfort food. Building on its absolute dominance in the home market, the brand is proven to succeed globally with rapid expansion into Japan, Mongolia, Laos, and Uzbekistan.
- Uncompromising Quality & Exceptional Value: Built on the promise of "quality you can taste, portions you can see, and prices you’ll return for," Mom’s Touch serves freshly prepared, made-to-order meals. By combining strict food safety standards with high-quality ingredients, the brand delivers an unbeatable value proposition that keeps customers coming back.
- Streamlined Kitchens & Data-Driven Multi-Channel Operations: Stores are strategically engineered for multi-channel demand—on-premise, takeaway, and third-party delivery. Integrating digital kiosks and advanced POS systems with an optimized kitchen layout improves order accuracy, labor efficiency, and peak-hour throughput.
- Robust Franchise Support & Supply Chain System: Mom’s Touch provides comprehensive business know-how, ranging from store setup and structured operational training to localized marketing innovation. The company partners closely with regional suppliers to maintain consistent quality while ensuring a stable, scalable supply chain for global franchise partners.
Overview
Mom’s Touch & Company is South Korea’s No.1 quick-service restaurant group focused on chicken-centered comfort food—signature chicken burgers, crunchy fried chicken, and pizzas—served fast, fresh, and at exceptional value. Built on a simple promise of high quality, generous portions, and smart pricing, it has grown into one of Korea’s most recognized and beloved food brands.
As of May 2026, Mom’s Touch operates 1,515 restaurants in Korea and is actively accelerating its international footprint. The company's global strategy includes established operations in Mongolia and Laos, expansion into Uzbekistan, and a highly successful penetration into the Japanese market, with further expansion expected across the Southeast Asian region. Mom’s Touch is committed to sustainable growth, responsible sourcing, and creating great everyday meals that bring people together worldwide.
Franchise Information
| Website | https://momstouch.co.kr/ |
| Year of Incorporation | 2004 |
| Country of Incorporation | South Korea |
Brand Name Mom’s Touch
Franchise / License Status Franchisor
Country of Origin South Korea
Description Step into Mom’s Touch and experience the ultimate crunch that delights all your senses. We are not your average fast food; we believe in the art of patience and freshness. Every single order is crafted with a dedicated 'made-to-order' approach—hand-battered, hand-breaded, and fried to golden perfection only after you place your order.
Savor our legendary, thigh-fillet signature chicken burgers bursting with savory juices, our signature crunchy fried chicken seasoned with secret spices, and our uniquely satisfying pizzas designed for sharing. Each menu item is a masterpiece of generous portions, uncompromised quality, and unbeatable value. Gather round the table in our vibrant, welcoming modern space where friends, young professionals, and families come together to share nourishing, heartwarming comfort food. Everyone is welcome to enjoy a meal that genuinely satisfies both your appetite and your soul.