The Malaysian Franchise Association (MFA), established in 1994, is the leading body responsible for promoting, supporting, and developing the franchise industry in Malaysia. Acting as a central platform for franchisors, franchisees, and industry stakeholders, MFA works to enhance the sector’s contribution to national economic growth.

The association offers a wide range of services to its members, including industry networking, comprehensive training and certification programs, and support for international market expansion. Among its major initiative are the Enhanced Franchise Development Program (EFDP), Franchise International Malaysia (FIM) exhibition, Malaysia Franchise Awards, International Trade Mission Program, Business Matching, comprehensive training, and various promotional program which serve to unlock new opportunities, drive growth, and strengthen the overall franchise industry. Through these initiatives and collaborations with government and global partners, MFA plays a key role in creating a vibrant and sustainable franchise ecosystem in Malaysia.

Besides, MFA is the only Association in Malaysia recognized by the World Franchise Council (WFC) & Asia Pacific Franchise Confederation (APFC).

Name: Malaysian Franchise Association

Website: www.mfa.org.my

Email:  [email protected]

Address: Unit 3A-9, Eco Sky, No 972, Batu 6 1/2, Jalan Ipoh, 68100 Kuala Lumpur

Mrs. ZURAIDA Jomri 
Chief Executive 
[email protected]

Mr. KAIRUL AZMAN Mohd Yusoh
Secretary General 
[email protected] 

Laws of Malaysia - Franchise Act 1998 Click here

Key notes:

1. Registration requirement for foreign franchisors
Foreign franchisors are required to register with the Registrar of Franchise ("Registrar") before the foreign franchisor can make an offer to sell a franchise in Malaysia.

2. Registration by franchisees
It is now an offence if a franchisee of a foreign franchisor or a franchisee of a local franchisor fails to obtain registration.
For more information click here.